CART CLOSES 11:59PM AEST THURSDAY 20 JUNE 2019
YES! I NEED THIS COURSE!

STOP THE AD-HOC SCATTERGUN APPROACH AND LEARN HOW TO CONFIDENTLY - AND STRATEGICALLY - MARKET YOUR SMALL BUSINESS

 

This is for small business owners who want to:

  • understand not only WHO their ideal customer is, but HOW to connect with them in a way that's genuine and builds brand loyalty 
  • understand the link between strategic marketing and achieving their key business goals
  • get clear on the direction of their business and plan this out in a way that's exciting and achievable
  • understand the best marketing channels for connecting with and growing their ideal audience 
  • understand how to plan, execute and analyse online and offline marketing 
  • understand buyer psychology and the emotional and rational drivers behind their customers' path to purchase
  • stop spending time with their face in their phones and become more present with family and friends 
  • get marketing strategies in place to elevate their business to the next level
  • stop feeling anxious when it comes to marketing or ‘selling' and understand the strategies and tactics to ensure they're confident in these areas
  • get an actionable plan!
I'M READY TO ENROL!

After working with and teaching more than 1,000 small business owners across the US, UK, Australia, New Zealand, Mexico, Germany and Spain, we know what gets results! 

 

The Marketing for Your Small Business course is divided up into 8 key modules, each one building on the lesson before it. 


Module 1

Embrace where you're at

Get clear on your own marketing "blocks" and understand the beliefs you have around what marketing a business really means.

 


Module 2

What is marketing?

Understand what Marketing is (and is not), why your business needs it, the difference between Brand and Sales, the four key principles of a marketing strategy and the buyer psychology that takes place along the path to purchase.

 


Module 3

What's your business all about?

Get laser focused on why your business exists, its key marketing messages, your unique value proposition and why someone would date your brand.

 


Module 4

How does marketing work today?

Understand the face lift marketing is going through and how to utilise it to your advantage. Discover how to execute influencer, content, experiential and analytics-driven marketing, get clear on your budget and understand the best channels for connecting your ideal audience.

 


Module 5

Who do you serve?

Understand your ideal audience in the same way you understand your friends and family, knowing how to connect, speak their language and encourage loyalty. Figure out your core content pillars and how you can batch create content to cut-through the noise and elicit action.

 

Module 6

What are your goals?

Stop throwing everything at the wall and hoping something sticks. In this module you dive deep into what it is your business most needs to scale and the marketing strategy required to bring those goals to fruition.

 


Module 7

What's in a great marketing plan?

Get crystal clear on the things to include - and remove - from your marketing plan to ensure you're constantly guiding your audience through the customer journey. Understand how to analyse key marketing metrics and adapt your marketing to suit the needs of your audience.

 


Module 8

What are the best tools to use?

Understand and learn how to use the best tools for brainstorming, creating, launching and analysing your marketing. Learn how to stay accountable, hire staff and outsource tasks.

OK I'M READY TO ENROL!

NEED MORE REASONS?

Here’s what you’re getting when you invest today:

Marketing for Your Small Business Course - $4,999 Value

PLUS, YOU'LL ALSO GET:

  • Bonus Website Design Training with Paige Brunton (Square Secrets) - $497
  • Bonus Instagram Training with Tracy Harris (Mums With Hustle) - $497
  • Bonus Leadership Training with Kylie Lewis (Ofkin) - $497
  • Bonus Side Project Training with Madeleine Dore (Side Project Sessions) - $497
  • Bonus Facebook Training with Lindell Stewart (The Social Difference) - $497
  • Bonus SEO Training with Kate Toon (Kate Toon) - $497
  • Bonus Tech Tools Training & Video Tutorials - $497

Total Value: $8,478!!!

But when you enrol today, you’ll get access to everything for just:

 

1 Payment of

AUD $897

PAY IN FULL

With more than 17 years experience working in senior content and marketing roles (in Australia and the UK) Fiona Killackey understands what small businesses need to do to scale without the stress. 

EXPERIENCE MATTERS. 

HERE'S WHO SHE'S WORKED WITH...

 

READY TO ENROL?

Do you want to spend another few months (read: years!) trying to "figure it out" or get clarity and be able to confidently take marketing action TODAY?

GOT QUESTIONS? HERE'S OUR FAQs

The Marketing for Your Small Business Course officially opens Monday 1 July, 2019. 

In Australia this is the first day of the new financial year and a great time to start fresh on your small business' marketing. 

The bonus trainings are available to anyone who enrols on or before 11:59pm AEST Thursday 13 June, 2019. They are then only available to students who pay upfront in full. 

The course (either with bonus trainings or without) will close to enrolments 11:59 AEST Thursday 20 June, 2019. 

We get it! Fiona has been working in senior marketing and content roles for almost 20 years. Experience matters. Unfortunately today there are numerous "experts" out there who are teaching, well, fluff. This course is packed with actionable advice and tactics you can implement immediately. 

It's why we have consistently sold out this course in its live version for the past three years. 

You can choose to pay in one lump sum (and reap the benefits) or pay in 4x monthly instalments. 

Please note, the bonus trainings are available to anyone who enrols on or before 11:59pm AEST Thursday 13 June, 2019. They are then only available to students who pay upfront in full. 

We believe in our product 100% and we KNOW the actions and steps taught within it work. 

For that reason we do not offer refunds. 

The full course will be available to access for paid students from Monday 1 July, 2019. 

We know different people like to work at different paces. That's why we have enabled the course to be accessible from start to finish. 

That said, the course should be followed and completed in a sequential order. For that reason, you cannot access the next module until you have completed the one you're in. 

We want people to get the most out of this course and not jump ahead, potentially missing out on key exercises. That's why, while the course is available and is not drip fed to you, you must have completed the module prior in order to get to the next one. 

 

The Marketing for Your Small Business online course is valued at the same price Fiona would charge to run this workshop in-house with a brand. 

Yet, unlike the private in-house workshops or the live public workshops, this course enables you to tap into Fiona's teachings anytime, anywhere.

What's more, they are all housed in the course program for you to keep and refer back to for years. 

You are also getting lifetime access to this course. That means if it's updated in the future, you'll benefit from those updated lessons too!


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